Market Research

Vietnam Market Research

You may be considering sales or market entry in Vietnam, but not yet know what should be researched first.
From that stage, MAI International combines the necessary research methods and organizes the information needed for decision-making and next actions.

Discuss Market Research

Typical Needs

You can consult us from situations like these

Understand market size and growing segments in Vietnam

Identify local competitors and price ranges

Understand actual sales channels and distribution flow

Need practical information beyond desk research

Research Planning

MAI combines research methods according to your business purpose

You do not need to choose a single research service. We first clarify your objective, decision points and budget range, then combine the necessary methods and propose a research design that supports practical business decisions.

MAI Research Design Approach

Work backward from the decision you need to make

We clarify whether you need to understand market size, decide sales feasibility or identify potential distributors.

Combine the necessary research methods

We design the right mix of desktop research, regulatory checks, trade data analysis, company interviews and other methods.

Organize next actions after the report

We do not stop at delivering findings. We connect the results to sales channel search, sourcing, strategy refinement and negotiation support.

Combination Examples

Common Combination Examples

We combine multiple research methods according to the objective and prepare the evidence needed for decisions.

Example 01

Understand market size

Desktop Research + Trade Data Analysis + Domestic Production and Sales Volume Research
We organize the market size, growth potential and outline of supply and demand.

Example 02

Understand competitors and candidate companies

Longlist Creation + Company Interviews + Financial Research
We organize information needed to assess company realities and suitability as transaction candidates.

Example 03

Make a market entry decision

Full Market Research + Regulatory Checks + Strategy Hypothesis Review
We compare options such as export, distributor use and local entity establishment.

Research Modules

Research methods are modules that shape each proposal

The following are not standalone menu items, but research elements that are combined according to your objective. Each detail page explains the content of the method.

01Mini Market Research in Vietnam

Introductory research to grasp the market outline at low cost.

View details → 02Desktop Research

Organize basic information from existing documents, statistics and reports.

View details → 03Regulatory Research

Check requirements such as import regulations, certification and labeling.

View details → 04Trade Data Analysis

Use trade trends to understand market scale and player structure.

View details → 05Company Interviews

Supplement qualitative information that is difficult to see from public information alone.

View details → 06Financial Research on Vietnamese Companies

Check the financial condition and credibility of transaction candidates.